The designers for recipes have just got a new competition. On Friday, Apple introduced a feature to start the Apple News+ subscriber called Apple News+ Food, a new section that will allow users to search, detect, save and easily cook recipes of dozens of existing news+ publishing partners.
In April, it will be presented as part of iOS 18.4 and ipados 18.4, but only in the US, the UK, Canada and Australia.
Instead of building a independent recipe app that could introduce content from the whole web – like blog recipes or a Tictok video – Apple News+ Food will only focus on the recipes offered by Apple News+ Publishers.
On launch, Apple wants to have on board north of 30 publishers, compared to 20 currently testing. Existing partners include famous brands such as Allrecipes, Bon Appétit, Food & Wine, good food, serious meals, epicurious, good housewives, Better Homes & Gardens, Southern Living, Delish, Real Simple, Countryling and others. Tens of thousands of recipes will be available through Apple News+ Food Service, the company notes.
The new experience allows Apple publishers to get their content in front of more consumer at a time when Google’s ability Install direct traffic They still fall on their websites.
The iPhone and iPad users will be able to find a new food section by moving down to Apple News App’s Feed. Here they will find a prominent recipe, courished by the Apple editorial team, followed by a collection of food stories and dining rooms, a wider recipe collection, plus connections to food catalog+ prescription and their own saved recipes.
Apple notes that he will choose stories and recipes for food will also be available for users who do not subscribe to Apple News+.
The Apple News+ Food subscription service can be accessed in many ways.
You can either touch the “more food” connection from the food section on the App’s Todyy card or you can touch the “food” connection from the next card. (The latter is a more direct method if you want to bypass the reading of the news and go straight to the recipes.)
In the Food+section, users will see a prominent recipe that is updated daily with an extended set of recommended stories related to their interests. This personalization improves multiple users engaged in the application.
Other curated compartments include those associated with your saved recipes or other types of recipe collections, such as those from certain publishers, choosing popular recipes or those focused on some kind of topics – like a healthy diet or chicken dinner, for example.
While users review recipes, they can decide to save the recipe directly to the News application for a later reference.
If the users are looking for something concrete, they can watch the Apple News+ Food catalog of recipes, tap the buttons to tear searches with various filters like “Dinner”, “Easy”, “Vegetarian”, “Under 30 minutes” and more. Filters are also available to search your saved recipes.
The recipes themselves are formatted as a mess and without ads, as well as easily read-output, which is far less common on today’s web.
Key information – including ingredients, steps, description, cooking time, meals and more – are drawn and displayed in a clear format that highlights a photo of the dish and connects to the publisher website.
Other features were added well. One allows you to touch the ingredient to see the required amount without moving to the ingredient list. Others allows you to touch the cooking time in the instructions of the automatic timer recipe on your iPhone or iPad.
There is also a dedicated cooking method that shows a recipe for the entire screen with a larger text, so you can follow the instructions with minimal tapping and moving. In this mode, the screen will remain on, even if your device is usually set to turn off the screen after a specific period of time.
One thing is one thing of the Apple News+ food is the ability to add their own recipes or those saved from other places on the web, as well as any tools for import or export of recipes from other applications. You also can’t save recipes directly from social media, although many home chefs today find recipes in places like Tiktok and Instagram Reels.
By launching Apple News+ Food, the technological giant continues to invest its journey into the ecosystem of the mobile application, where it competes with third parties developers to help the company to generate revenue through the purchase of the App Store. Recent accessories line Apple App in the last year or so include an application for fun planning CallsiOS 18 new Passwords Application, Sports appand cellphone Magazinefor example.
Unlike independent developers, Apple can afford to launch new applications that do not have to support the business model other than the continuation of the iPhone sales. This puts smaller and indie developers in extremely unfavorable.
In the case of Apple News+ Food, publishers did not further compensate for their recipes, understand Techcrunch. Instead, the experience is an extension of Apple’s existing relationship with his partners, where the iPhone manufacturer generates revenue by selling ads in the publisher articles by 30% of sales reduction.
The new service requires Apple News+subscription, which is $ 12.99 per month in the USA, £ 12.99 in the UK, $ 16.99 in Canada and $ 19.99 in Australia. These include access to over 400 magazines, newspapers and digital publishers.